GOING OVER MEDIA CONSUMPTION TRENDS NOWADAYS

Going over media consumption trends nowadays

Going over media consumption trends nowadays

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What are some of the methods smart devices have changed the way we consume media? - read on to discover more.

In recent years, with the growth of digital media, the way in which individuals take in media has changed significantly. For many years, standard tv was the main source of family home entertainment for many people. However, ever since the development of streaming services, many viewers are turning away from scheduled tv, especially among younger individuals. Instead, global media content analysis shows that more individuals are purchasing subscriptions to streaming services, which strongly evidences the transformation more info in audience intake practices. These options are popular for enabling individuals to enjoy the programs and movies they want, any time they feel like it. Those involved in the media industry, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for instance, would acknowledge the appeal of streaming platforms as a prominent media consumption habit among audiences today. These changes demonstrate the move towards user-controlled viewing preferences in the market.

With continuous shifts and advancements in the digital landscape, what are the current trends in media? Well, along with the rise of internet streaming platforms and short form video content, the method by which individuals are getting their information is also changing. People are progressively turning towards internet news sources, rather than viewing TV, to discover ongoing worldly affairs. However, at the same time, due to a constant flow of information, people are becoming overwhelmed by big volumes of content. In reaction to this, news groups are re-engaging audiences by making short form content that is clearer and easier to follow. Nowadays it is common to see news channels that have mass followings on social media platforms. This trend can be confirmed by the CEO of the fund that owns Euronews, for example. Using this approach has been important for supplying individuals with trusted and verified news sources, in a format they can easily access.

In the current digital age, smart phones have come to be one of the most commonplace tools that individuals are using to watch videos and gain access to media. Nowadays, many social media networks are providing limitless feeds of short, fast-paced videos, that are growing in popularity among mobile phone users. In fact, statistics show that that worldwide, mobile content consumption is on the rise, showing that short form content is among the fastest growing media trends today. These platforms permit users to see a sequence of customised videos and react immediately, making these videos far more interesting and addicting than standard media. Short form videos are also being used more often for news and instructional purposes, not just for home entertainment. Subsequently, this trend is changing the way individuals are actively looking for and counting on to receive knowledge, in a much faster, much shorter and more functional format.

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